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Buena Vista Turf field at sunrise
Managers Pictures

Meet the people who protect every order from field to finish.

Customers trust Buena Vista Turf because experienced managers stay close to the work: growing healthy grass, coordinating harvests, solving delivery details, and standing behind the finished result.

Family-run standards

The team customers count on for field-tested quality.

These are the leaders behind the daily decisions that matter: clean fields, strong roots, accurate orders, dependable delivery windows, and practical answers when customers need help choosing the right turf.

Mike Selman, Managing Partner at Buena Vista Turf
Managing Partner
Mike Selman

Mike Selman helps set the operating standard behind Buena Vista Turf: clean fields, dependable harvests, and customers treated with straight answers. As Managing Partner, he keeps the business focused on quality sod, practical delivery planning, and long-term relationships with homeowners, contractors, landscapers, and builders across North Texas. His leadership keeps the team grounded in accountability from the farm to the final pallet.

Luisa Selman, Managing Partner at Buena Vista Turf
Managing Partner
Luisa Selman

Luisa Selman brings steady leadership to the people, systems, and customer experience behind Buena Vista Turf. As Managing Partner, she helps keep the company organized, responsive, and focused on doing business the right way. Her role supports the standards customers feel in every call, quote, delivery, and follow-up: clear communication, reliable service, and a team that respects the work behind every project.

Alfredo Olivierre, CEO at Buena Vista Turf
CEO
Alfredo Olivierre

Alfredo Olivierre leads Buena Vista Turf with a focus on execution, growth, and team performance. As CEO, he works to align the company around quality turf, strong customer service, and disciplined operations. His leadership connects the farm, sales, delivery, and office teams so customers get more than sod; they get a partner who understands timing, jobsite pressure, and the value of doing what was promised.

Jason Mussett, Farm Manager at Buena Vista Turf
Farm Manager
Jason Mussett

Jason Mussett oversees the field work that makes Buena Vista Turf reliable. As Farm Manager, he helps manage crop readiness, harvest timing, field conditions, and the daily standards that determine turf quality before it ever reaches a customer. His work keeps the operation connected to the land, the weather, and the details that matter most: healthy grass, clean cuts, and pallets prepared for real jobsite use.

Holly Turner, Office Manager at Buena Vista Turf
Office Manager
Holly Turner

Holly Turner keeps the front end of Buena Vista Turf moving with organization, follow-through, and clear communication. As Office Manager, she helps customers, crews, and internal teams stay aligned from first contact through scheduling and delivery support. Her role brings structure to the daily pace of the business and helps ensure customers know what to expect, who to contact, and how their turf order is moving.

Gwen Williams, Distribution Manager at Buena Vista Turf
Distribution Manager
Gwen Williams

Gwen Williams helps turn turf orders into dependable deliveries. As Distribution Manager, she supports scheduling, routing, communication, and the coordination needed to move fresh-cut sod from the field to the customer. Her work keeps the delivery side practical and responsive, helping contractors, homeowners, and builders plan around timing, access, and jobsite needs without unnecessary confusion.

Bervin Washington, Fleet Manager at Buena Vista Turf
Fleet Manager
Bervin Washington

Bervin Washington helps keep Buena Vista Turf’s trucks, equipment, and delivery readiness moving. As Fleet Manager, he supports the reliability behind every load that leaves the farm. His role matters because good turf still depends on good logistics: prepared vehicles, safe movement, practical timing, and a team ready to respond when customers need sod delivered cleanly and on schedule.

Shawn White, Sales Manager at Buena Vista Turf
Sales Manager
Shawn White

Shawn White helps customers choose the right turf and move from interest to action with confidence. As Sales Manager, he supports homeowners, contractors, landscapers, and commercial buyers with practical guidance, clear quoting, and project-focused communication. His approach keeps the sales process grounded in real field conditions, realistic expectations, and the right grass for the job.

Marty Kaler, Management Team at Buena Vista Turf
Management Team
Marty Kaler

Marty Kaler supports the Buena Vista Turf management team with a practical, hands-on mindset. His role helps strengthen the connection between customer needs, team execution, and the standards expected across the business. Whether the focus is communication, follow-through, or day-to-day support, Marty helps keep the operation moving with the accountability customers expect from a family-run turf company.

Talk with a team that knows the field, not just the order form.

Call Buena Vista Turf or request a quote and our managers will help move your project toward the right grass, timing, and delivery plan.

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